What are the key moments in your customer’s journey with your company? Almost certainly there are places where they get stuck, perhaps unsure what to do next or how to set things up. The moments that make them abandon a trial or start looking at alternatives.
Product marketers and data analysts can help you find those points of friction. Get your support team together and look for ways to apply some thoughtful, intentional customer service right at those moments. It can magnify the results of your customer service efforts and make you a valuable part of growing your business.