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Company metrics and metrics from custom properties added to HubSpot

Custom properties are core to many people’s use of HubSpot, and often some of a team’s most important metrics are based on them.

We’ve long supported filtering on custom properties, but now you can create metrics from any numeric or currency custom property on a Deal. For example, if you track Commission as a custom deal property, you can now show the total commission earned by rep as a leaderboard on your dashboard.

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We’ve also introduced support for Company-related metrics, plus you can now filter your Deal metrics on Company information, offering a more complete view of your HubSpot data.