Product updates

Numeric filters for Google Analytics 4 and Google Ads

Following on from our recent launch of numeric filters for Zendesk, HubSpot, Aircall and Pipedrive, we’ve now expanded this functionality to our Google Analytics and Google Ads integrations.

You can now filter a wide range of metrics by numeric values, including:

Google Analytics: Session length, sessions per user, views per user, views per session, conversions, event count, revenue, ad impressions and more.

Google Ads: Average cost, CPC, CPM, conversions, conversion value, clicks, cost, impressions and more.

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Want to track how many visitors to your website have had 3 or more sessions? Or monitor ad campaigns with spend above $1000? Simply click ‘filter’ on any supported metric and choose from equals, does not equal, greater than, or less than options.